The ask was to redesign JohnDeere.com. The site was built for their users to be able to build and find equipment. By locating a John Deere sales rep, to finance equipment and to purchase through that dealer. The site also needed to work with various languages.
My Role: To work closely with my design director, and UX designer to create a site that provided all the tools a John Deere user would need. As for finding the products they could use to fix a broken part, finance a new machine, get product details, and locate the nearest dealer. We built a robust search engine, product catalog, product detail pages, with easy filtering and tagging.